Why is the energizer bunny pink

The Energizer Bunny wears sunglasses, has larger ears, a different body shape and is a different shade of pink. Also, the Energizer Bunny is a single rabbit, while the Duracell Bunnies are a species of adorable critters.

In terms of the advertising campaigns, the Energizer Bunny is always depicted with a drum but the Duracell Bunnies are usually doing something other than beating a drum e. In , "The Duracell Bunny" campaign was launched and it predates the Energizer Bunny, which was developed in When the Duracell Bunny first debuted in North America, it was intended to be a one-off campaign, but when Energizer's parody become a huge success, Duracell decided to revive the good old Duracell Bunny.

Have you wondered why the Duracell Bunny no longer appears in commercials in North America? Although Duracell invented the pink bunny, it failed to renew it's U. You probably have a drawer full of them — why can't we crack battery recycling? Read more. Topics Business news. The original slogan boasted that " Part Deux , featuring a blue animal drumming through instead of the pink bunny. The two people fighting then used their guns to shoot the blue animal, causing the blue animal to explode.

In through , Energizer ran a series of commercials featuring a fake rival battery, "Supervolt" including a Supervolt weasel mascot , which was an obvious lookalike of Duracell.

Coyote, and Boris and Natasha would try to destroy or capture the Bunny only to see complications arise when their devices using Supervolt batteries ran out, the villains themselves collapsed from exhaustion, or other circumstances allowed for the mascot's escape i.

The second one showed the quality of the product being advertised when it created complications for the villain-so as not to boast that Energizer was better than any other brand, as well as to encourage people to buy Energizer batteries for their smoke detectors. The Ad Mascot Wiki Explore. Wiki Content. What did he eat for lunch? Cal Ripken, Jr. He was joined by a succession of equally amazing people who overcame odds and demonstrated a never-quit spirit, earning votes from the public to award them the title of Energizer Keep Going Hall of Famers.

Those sunglasses aren't just for looks! He was taller than the Statue of Liberty, had size 98 EEEEE feet and was held together with 84 miles of thread … and no, we're not full of hot air!

When you are the world's most-tireless icon, it only makes sense to have the world's longest-lasting battery.